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YELL Banners - Is £50 per click a RIP OFF?
Cost: £500+ for a 3 month Yell Banner.
Month 1: YELL Banner Impressions 685 Clicks 2
Month 2: YELL Banner Impressions 4,493 Clicks 10
Month 3: YELL Banner Impressions 3,240 Clicks 10
22 clicks - 5 Yell internal clicks - 7 repeat clicks = 10 clicks.
i.e £50 per click!
Yell banner advertising at £50 per visitor, a rip off or just traditional advertising transfered online? Judge for your self.
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Yell banner advertising, for brand awareness.
3 months of Yell banner advertising, new customers = 0
Sure, something has to be said for brand awareness.
8,418 banner impressions at just under 2p per impressions, but at £50 per click and 0 new customers from those clicks, is Yell banner advertising good value?
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